Tom Wood x Pokémon

Packaging and window design for the Tom Wood x Pokémon collaboration – a jewellery collection that showcases three Pikachu charms in different motives — Shy, Happy and Hello in recycled silver or gold.

The Pokémon Collection packaging is made with GRS-certified Social Plastic from Plastic Bank. Plastic Bank builds ethical recycling ecosystems in coastal communities. The complimentary gift box is made from FSC-certified recycled paper and cardboard.

Designed for Tom Wood and Pokémon, photography by Ida Fiskaa, additional campaign design by Jana Papier.

The campaign was featured on Hypebeast, Hypebae, Vogue among others.